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Tag Archives: business

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The year that was: How learning and connection became a priority.

Vital PlusBy Frank SellamJanuary 18, 2021Leave a comment

Welcome to 2021!  We have just survived the year that will always be known as the Covid year – a year that changed everyone’s lives. A year that, for my part, made me reassess how my team and I work, and challenged me to find the strength and courage I had to muster up in the…

Post-Covid – 2021 Trends in the beauty industry

Vital PlusBy Sophie O'SullivanDecember 11, 2020Leave a comment

We had the pleasure of hosting Tamara Reid, owner and founder, of Beaute Industrie last month, who gave an insightful presentation on where the beauty industry is going post-covid. She covered the topics of technology and services, operations and skill set as we move in to 2021. Beaute Industrie exists as an online support community…

Consultation is a Cornerstone of Your Business

Vital PlusBy Sophie O'SullivanMay 18, 2020Leave a comment

6 ways to make online consultations a big success It’s not as hard as you may think! Plus you can do things online that you cannot do at your salon. If anything, you should keep this service on-going even when things get back to “normal.” Here are 6 ways to make online consultations a new…

Should a Therapist Make a Follow-up Call After a Facial?

Vital PlusBy Frank SellamMarch 12, 2020Leave a comment

After any facial or body treatment or even just after the sale of a product, following-up will make all the difference in the world. Yes, just following-up is all you need to do, to make a stupendous and unbelievable difference to your beauty salon. If you’re not following-up, then you’re missing out on a significant…

4 Tips to Turn Your Salon Staff into a Powerful Sales Force

Vital PlusBy Frank SellamJanuary 13, 2020Leave a comment

I was having a chat with other beauty salon owners after a webinar and I raised the issue of turning your employees into business advocates and a salesforce. All the other owners agreed: “skilled, dedicated staff is key to successful business operation in this particular industry”. However, none of them took the idea to the…

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