We know that we’re living in a digital world and we have been for many years, but as Covid hit last year, it became apparent that enhancing our digital presence needed to take centre stage. Not only does your online appearance keep your regular clients informed and entertained, but it also has the potential to…
After any facial or body treatment or even just after the sale of a product, following-up will make all the difference in the world. Yes, just following-up is all you need to do, to make a stupendous and unbelievable difference to your beauty salon. If you’re not following-up, then you’re missing out on a significant…
Being referred by a client is the best marketing you can ever have and it’s the cheapest as well. Great advocacy from your clients is like keeping an eye on the thermometer, which measures the perception of your brand. How far do you need to go so that your salon comes up as a topic…
It’s that time of year again – and yes, it is time to start your festive planning! This is prime time for your salon, and we have 5 important yet simple tips to set yourself up for a very successful and very merry Christmas! 1. Retail & Treatment Sales Your salon will be packed during…